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New World Publications Inc.

Identify a fish, lobster, crab, shrimp and more with our series of marine life identification books. Our reef fish, creature and coral field guides for recreational scuba divers are produced by underwater photographers Paul Humann and Ned DeLoach. The ultimate reference books for Fish ID, Creature ID and Coral ID are now available in print and digital format.


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Printed Books

We publish marine life identification and behavior books for recreational scuba divers, snorkelers and naturalists. Our black cover books feature flex-binding allowing the book to lie flat for use. We also have a series of waterproof guides that can be taken with you on a dive.
Click any of the below book covers for additional info.

Fish Identfiication book for Florida Caribbean and Bahamas
Creature ID book for Florida Caribbean and Bahamas
Coral ID book for Florida Caribbean and Bahamas
Fish Behavior - Florida Caribbean Bahamas

Reef Fish Identification Florida Caribbean Bahamas

Reef Creature Identification Florida Caribbean Bahamas

Reef Coral Identification
Florida Caribbean Bahamas

Reef Fish Behavior
Florida Caribbean Bahamas

Reef Fish Identification - Travel Edition - Florida Caribbean Bahamas

Reef Fish Identification
Travel Edition

Florida Caribbean Bahamas

Galapagos Fish ID
Fish Identification book for Baja to Panama
Fish ID - Tropical Pacific
Crature ID - Tropical Pacific
Nudibranch ID

Reef Fish Identification Galapagos

Reef Fish Identification
Baja to Panama

Reef Fish Identification
Tropical Pacific

Reef Creature Identification
Tropical Pacific

Nudibranch & Sea Slug Identification 

Indo-Pacific

Fish ID - Californai to Alaska
Snorkeling Guide to Marine Life
Three book set featuring Reef Fish ID, Reef Creature ID and Reef Coral ID

Coastal Fish Identification California to Alaska

Snorkeling Guide to Marine Life
Florida Caribbean Bahamas

The Reef Set
Florida Caribbean Bahamas

Nudibranch Behavior

Nudibranch Behavior

Mini Waterproof booklets
Mini Waterproof booklets
Mini Waterproof booklets

Reef Fish
In-A-Pocket
Florida Caribbean Bahamas

Reef Creature
In-A-Pocket
Florida Caribbean Bahamas

Reef Fish
In-A-Pocket

Tropical Pacific

“Diving is more enjoyable when you know the names of the animals”
- Paul Humann, Author/Photographer

eBooks

We now offer our black cover book series in Adobe DRM PDF eBook format. It is only available to order and download directly from our online store. Retail Stores, resorts and retailers can become affiliates and promote our eBooks by clicking the affiliate link on our store.

Reef Fish PDF ebook
Reef Creature PDF ebook
Reef Coral PDF ebook
Reef Fish Behavior PDF ebook
Coastal Fish PDF ebook

Reef Fish Identification Florida Caribbean Bahamas

Reef Creature Identification Florida Caribbean Bahamas

Reef Coral Identification
Florida Caribbean Bahamas

Reef Fish Behavior
Florida Caribbean Bahamas

Coastal Fish Identification 

California to Alaska

Reef Fish Tropical Pacific PDF ebook
Reef Creature Tropical Pacific PDF ebook
Nudibranch ID Indo-Pacific PDF ebook
Reef Fish Baja PDF ebook
Reef Fish Galapagos PDF ebook

Reef Fish Identification
Tropical Pacific

Reef Creature Identification
Tropical Pacific

Nudibranch & Sea Slug Identification 

Indo-Pacific

Reef Fish Identification
Baja to Panama

Reef Fish Identification Galapagos

Sample page from Reef Fish Identification Florida Caribbean Bahamas PDF eBook

Available for Apple and Android devices. Download Adobe Digital Editions, get an Adobe ID then purchase our eBooks. You will be able to use on 5 different devices.
eBook Download Instructions

“Our goal is to help make diving a lifelong learning adventure”
-Ned DeLoach, Author/Photographer

About us

Our company is created by divers for divers. We started our business in 1989 with the publication of Reef Fish Identification -Florida Caribbean Bahamas. We now have 13 marine life books and 3 waterproof field guides.
Paul Humann and Ned DeLoach are the primary photographers,  Anna DeLoach is our researcher and shoots video, and Eric Riesch is our managing director of the business operations.

Underwater Photographer and Author Paul Humann
Underwater Photographer and Author Paul Humann
Underwater Videographer and Author Anna DeLoach
Managing Director of New World Publications, Eric Riesch

Photographing and identifying marine life is our passion….. 

                                        it has been our business for more than 30 years.

Catalogs of 1999 - 2009
Book on the press

Retail catalogs through the years.

In the early 1980's a mutual friend introduced Ned DeLoach to Paul Humann. A few years later, when the new owners of Ocean Realm magazine appointed Ned to the position of editor-in-chief, he invited Paul to join him as co-editor. When Ocean Realm was eventually sold, the pair made the decision to leave the magazine business and concentrate their efforts on developing a series of marine life field guides for divers.

During Paul’s decade-long stint as owner/operator of the Cayman Diver he amassed an extensive library of underwater images. Combining his knowledge of marine wildlife and the dive business with Ned’s background in education and publishing, the pair published the first edition of Reef Fish Identification - Florida, Caribbean, Bahamas in 1989. 

Since then that book has gone through 17 printings of four editions.  It was awarded the Independent Book Publisher's Benjamin Franklin Award for best reference book of 1994. The innovative, user-friendly fish identification guide was soon followed by two companion volumes, Reef Creature Identification (1992) and Reef Coral Identification (1993), which together make up the now famous Reef Set.

The popular, user-friendly format conceived for the tropical western Atlantic identification books spawned a series of fish identification books for other regions including the Galapagos Islands, the West Coast from California to Alaska and the Gulf of California to Panama. 

In 2003, Paul and Ned partnered with the late John Jackson of Odyssey Publishing, ichthyologist Gerry Allen and Australian photographer Roger Steene for the publication of Reef Fish Identification - Tropical Pacific. New World has also published Nudibranch Behavior by Dave Behrens, Sea Salt by Stan Waterman and Diving Pioneers and Innovators by Bret Gilliam. They also helped distribute works for friends Howard Hall, Cathy Church, Marty Snyderman, Helmut Debelius and Constantinos Petrinos. Anna DeLoach produced the DVDs, Sensational Seas (2004), Reef Fish Identification - A Beginning Course (2007) and Sensational Seas Two (2010).

In November of 2010, after five years of extensive field photography in the Pacific, New World Publications published Reef Creature Identification - Tropical Pacific, the most comprehensive field guide ever published about the marine invertebrate community of the vast region stretching from Thailand to Tahiti.

In 1996 Ned wrote Reef Fish Behavior - Florida Caribbean Bahamas about what was currently known on the reproduction, feeding, life cycles, symbiosis and other behaviors of reef fishes. Together with his wife Anna DeLoach, they produced a 2nd edition in 2019 with updated and new information.

All of our photos are taken in the species’ natural habitat. We are constantly striving to get a sharp photo showing key characteristics to help readers with accurate identifications.

Books on the press.

We continue to update and improve our books with the latest scientific information. A reprint will feature minor text and photo changes. A new edition will be updated cover to cover.

Reef Identifcation books over the years

Our storage of past printings and old editions.

Reef Environmental Education Foundation (REEF)

In early 1990, Ned and Paul joined by good friend and advisor, Jim Dalle Pazze, formed REEF (Reef Environmental Education Foundation), a non-profit organization dedicated to marine conservation through implementing hands-on programs to involve local communities in conservation-focused activities. REEF is headquartered in Key Largo, Florida and its mission is to protect biodiversity and ocean life by actively engaging and inspiring the public through citizen science, education, and partnerships with the scientific community. 

REEF volunteer survey project
Reef Envasive Species Program logo
REEF Grouper Moon Project logo

Volunteer Fish Survey Project Citizen science fish monitoring on recreational scuba dives throughout the world.

Invasive Species Program

Invasive lionfish removals, detection, and removal of other potential invaders.

More Information

Reef Environmental Education Foundation Logo

Grouper Moon Project

Endangered species spawning aggregation research.

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Contact us

We would be happy to advise you personally

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Email us:

orders@fishid.com

Call us:

+1 904-737-6558

Mail us:

New World Publications, Inc.
1861 Cornell Rd.
Jacksonville, FL 32207

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Copyright © New World Publications, 2021